Media technology companies worldwide achieve sustainable, repeatable and predictable revenue growth by engaging Sales Performance Associates to help improve their sales and tactical marketing processes, methods and execution. Our proven Media Technology Sales Conditioning® methodology examines enterprise-wide, group and individual capabilities to find what’s working and what’s not; creating a comprehensive improvement plan that spans departments and executive levels.
We believe that sales excellence should be an enterprise-wide goal. It is a vital core competence of the most successful companies and a trait that should not be limited to just your sales and marketing team. We engage with all levels of your organization to identify, qualify, quantify and address selling obstacles to help you create a "sales culture."
Our first step is to perform a wide and deep diagnosis of your sales issues. We look at Global Economic Issues and Trends; Media Technology Issues and Trends; Target Marketplace Issues and Trends; Company Performance and Goals; Competitive Landscape; Customer Organization and Behavior; Current and Planned Products, Services and Solutions; Business and Technical Value; Messaging and Positioning; Sales and Marketing Models and Processes; Organizational Structure; Individual Skills and more.
This assessment becomes the foundation for a customized and realistic program that helps:
- CEO's, Presidents, Managing Directors, Owners and other C-level Executives – along with their Sales and Marketing leadership team – improve bottom-line results by identifying, prioritizing and addressing gaps in sales and tactical marketing execution.
- Sales Managers achieve or exceed revenue and profitability targets by improving their ability to build, coach, manage and forecast results of their Direct and Indirect Sales and Support teams.
- Salespeople develop skills needed to discover more and better early-stage opportunities; connect with decision-makers; communicate value and competitive differentiation - and - close profitable deals.
Invest Just 30 Minutes